The Media Event in Ahmedabad and the IBM Event in Bangalore have resulted in quite a lot of exposure in the media.
Highlights from the Press Coverage...
Deploying a company’s workforce to solve social challenges when the world economy reels under its worst recession may seem disastrous charity model. But IBM thinks that is the best way of getting under real issues that needs solution.
When it was registered as a trade union to help women from the lower economic strata in the early 1970s, no one accounted for the rush of popularity among women to join the Ahmedabad-based Self Employed Women’s Association (SEWA) decade after decade. With a task of managing member details of over a million women from across Gujarat, the association has now got help in the form of IBM, the international IT major.
"Working for society through the IBM Corporate Service Corps (CSC) program has given a new meaning to my life," says Martin Hadinata, an IBMer from Zurich, Switzerland.
IT Giant IBM is working in partnership with Ashoka, an NGO, on a project to provide low-cost housing to the urban poor in Gujarat. The company will also provide its expertise in the Rs 10-crore project to develop theme-based eco rural reason in Junagadh, which will benefit the Sidis (a tribe of African origin settled in Gujarat) and other locals.
As part of its Corporate Service Corps (CSC) programme, IBM has joined hands with Tribal Development Department of Gujarat for a development project aimed at upliftment of tribals in Sasan area of Gir forest.
Various of the articles are also published on the internet. As I already provided a few links of articles after the Ahmedabad Media event, I will here only provide a few links published after the Bangalore event. As the list is endless, I aselect picked 5 links for this blog.
Deccan Herald – SERVING SOCIETY IS KEY STRATEGY: IBM
Date – November 14, 2009
Date- November 15, 2009
ITVarnews.com – IBM PARTNERS WITH NGOS FOR CSC PROGRAM
Date- November 13, 2009
CIOL.com – IBM PARTNERS NGOS FOR A SOCIETAL CAUSE
Date- November 13, 2009
ITVoir.com – IBM PARTNERS WITH NGOS AND NOT-FOR-PROFIT GOVT ORGANIZATIONS FOR ITS CORPORATE SERVICE CORPS PROGRAM
Date- November 14, 2009
No comments:
Post a Comment